Have you ever heard of “digital asset management?” I hadn’t either, until Rogue worked closely with a marketing firm on hubley branding. This group really knew their stuff–and it was obvious because they used words like “digital asset management,” known as DAM in the biz.
I have a confession: I’m old. The oldest at Rogue, at least. Thus, I’ve had a few jobs in my day. Not as many as my millennial brother (burrrrrn), but still enough to know plenty about how different companies function. Some HR departments are passive service organizations–which is cool if you’re there. And then some HR departments OWN IT.
I love the 90s, and I love Janet Jackson–Miss Jackson if you’re nasty. As she is a constant in my kitchen dance parties with my children, I’d like to thank her for the inspiration for this blog post. Janet’s song, “What Have You Done for Me Lately” (oooh-oooh-ooooh-yeah), is all about a relationship gone stale.